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Visible has a new marketing strategy targeted towards singles.
Earlier today, the Verizon-owned prepaid brand unveiled its latest partnership with Match Group. If you’re unsure what that is, they are responsible for popular dating apps like Tinder, Match, Plenty of Fish, OkCupid, and many others.
Through the partnership, customers have a gift registry specifically designed for singles. The Single’s Registry will only be available until April 30th.
Visible subscribers will be able to create a wishlist and share this on social media. But according to the wireless provider, singles can let their “married friends can finally be the ones buying the gifts.” This makes pretty good sense, especially for singles who had to buy several gifts for “all those engagement parties, bachelor parties, wedding gifts, and baby showers.”
Unfortunately, you can only build your list based on the products that are available via Visible. You can also add up to 15 items to your registry. And you have until April 25th to create your registry.
As of this writing, the Visible Single’s Registry marketplace contains over 30 items. Some of the items you can add to your registry include single-serve coffee machines, a foldable one-person kayak, a “Mine” and “Also Mine” tea towels. They also have a Garmin fitness watch and an Amazon Kindle available. If you are interested, you can check out the available gift options here.
And get this: if you create a registry, you just might be one of the lucky winners of Visible’s sweepstakes. The first 1,000 entrants will get a free mystery gift. But one lucky winner will be receiving an Airbnb gift card worth $550. In addition to this, Visible promises a “stack of premium Match Group giveaways.”
You can learn more about the sweepstakes here.
Source: BestMVNO
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